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Direct sales legal business agreements

This is where the products and/or services are sold directly to the other party(s), being a B2B Sales Agreement, B2C Sales agreement, B2B Purchase agreement or B2C Purchase agreement.

Sale agreement for products and/or services Purchase agreement for products and/or services

Is the agreement for the sale or purchase of certain products and/or services? In this case it is important to know whether the terms and conditions are B2B or B2C. Also, the such agreements can be a one-off such as a Sale and Purchase Agreement, a Framework Agreement, Heads of Terms agreement, Confidentiality agreement, Exclusivity agreement etc. or can have a repetitive character such as General Terms of Trade or General Terms of business. It all just depends on the facts you are confronted with.

Terms and Conditions of sale/purchase B2B are less strictly controlled by compulsory law which are in place to protect consumers. If two professional parties do business together, there is more freedom to agree on the terms. If both parties are registered in the Netherlands then this protective legislation cannot be invoked if either party employs more than 50 employees and when the parties have published their annual accounts prior to entering into the agreement.

The Terms and Conditions of sale/purchase can also apply to several legal agreements, for example where you can concentrate your standard terms and conditions into a separate document being the General Terms and Conditions.

General Terms and Conditions of trade

The General Terms and Conditions are then applicable to every agreement that you enter into for the sale or purchase of products/services provided that the strict legal applicability rules are complied with. These type of General Terms and Conditions of trade are specifically for the B2B market. It is efficient to concentrate the General Terms and Conditions into one document, and your company will need to implement a strict procedure internally to make sure that the applicability legal rules are met. If not, then the General Terms and Conditions may not be applicable to the sales/purchase agreement.

Framework agreements

This is where two professional parties regularly do business together and wish to agree on most of the terms with the exception of the description of the products/services, the amount, the price for example.

Exclusivity Agreement/Confidentiality agreement

Then there are a range of other types of legal agreements that cover exclusivity or confidentiality for example. An Exclusivity Agreement could be appropriate if both parties wish to exclusively negotiate with each other or where both parties are disclosing confidential information, in which case a Confidentiality agreement is the right type of legal agreement.


Please contact Madelon van Breemen on (+31) (0) 10 2092756 or at vanbreemen@lvh-advocaten.nl or Peter Verheijden on (+31) 10 2092743 or at verheijden@lvh-advocaten.nl for further information.

Bouwe Bos


+31 (0)10 209 27 63 bos@lvh-advocaten.nl
Madelon van Breemen

internationaal contracteren

+31 (0)10 209 27 65 vanbreemen@lvh-advocaten.nl
Daniël van Genderen

procesvoering, aanbestedingen, onderneming en overheid

+31(0)10 209 27 45 vangenderen@lvh-advocaten.nl
Peter de Graaf

faillissementen en herstructurering

+31 (0)10 209 27 52 degraaf@lvh-advocaten.nl
Yvonne Jansen

huur (contract en ontruiming), onderneming en aandeelhouders

+31 (0)10 209 27 75 jansen@lvh-advocaten.nl
David Harreman

onderneming en overheid, onderneming en aandeelhouders, nationaal en Internationaal Belastingrecht

+31 (0)10 209 27 77 harreman@lvh-advocaten.nl
Lisa Kloot

arbeidsrecht en medezeggenschap

+31(0)10 209 27 61 kloot@lvh-advocaten.nl
Ben van Nieuwaal

onderneming en overheid

+31 (0)10 209 27 45 vannieuwaal@lvh-advocaten.nl
Michelle Reevers

luchtvaart, commerciële contracten, onderneming en aandeelhouders

+31 (0)10 209 27 75 reevers@lvh-advocaten.nl
Hans Rijntjes

procesvoering, huur (contract en ontruiming), incasso, onderneming en aandeelhouders

+31 (0)10 209 27 55 rijntjes@lvh-advocaten.nl
Rob Steenhoek

insolventierecht, ondernemingsrecht

+31 (0)10 209 27 52 steenhoek@lvh-advocaten.nl
Peter Verheijden

commerciële samenwerkingen, 
overnames en arbeidsrecht

+31 (0)10 209 27 75 verheijden@lvh-advocaten.nl
Justin de Vries

onderneming en aandeelhouders, faillissementen en herstructurering

+31 (0)10 209 27 52 devries@lvh-advocaten.nl
Jacolien Verwijs

Juridisch medewerker

+31 (0)10 209 77 77 Verwijs@lvh-advocaten.nl


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